The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 21, 2022
Filed:
Dec. 15, 2016
The Nielsen Company (Us), Llc, New York, NY (US);
Han Zeng, Buffalo Grove, IL (US);
Michael J. Zenor, Cedar Park, TX (US);
Mitchel Kriss, Long Grove, IL (US);
Nielsen Consumer LLC, New York, NY (US);
Abstract
Methods and apparatus to identify retail pricing strategies are disclosed herein. An example apparatus for identifying a pricing strategy employed by a store includes a calculator to calculate a first pricing strategy variable for the store based on sales data of the store. The example apparatus includes an index creator to index the first pricing strategy variable against aggregated data for a plurality of stores to generate a pricing index. The example apparatus includes a pricing strategy identifier to identify a pricing strategy for the store based on the pricing index.