The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 04, 2022

Filed:

Mar. 22, 2018
Applicant:

The Nielsen Company (Us), Llc, New York, NY (US);

Inventors:

Ronan Heffernan, Wesley Chapel, FL (US);

Steven John Splaine, Tampa, FL (US);

Mark Kalus, New York, NY (US);

Ari Paparo, New York, NY (US);

Kevin Geraghty, Dublin, CA (US);

Assignee:

The Nielsen Company (US), LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); H04L 29/08 (2006.01); G06F 16/955 (2019.01); G06Q 30/02 (2012.01); H04L 12/26 (2006.01); H04L 29/06 (2006.01); G05B 19/418 (2006.01);
U.S. Cl.
CPC ...
H04L 67/22 (2013.01); G06F 16/955 (2019.01); G06Q 30/02 (2013.01); G06Q 30/0201 (2013.01); G06Q 30/0251 (2013.01); G06Q 30/0255 (2013.01); H04L 29/0809 (2013.01); H04L 29/08621 (2013.01); H04L 29/08675 (2013.01); H04L 29/08936 (2013.01); H04L 43/04 (2013.01); H04L 67/146 (2013.01); H04L 67/306 (2013.01); H04L 67/42 (2013.01);
Abstract

An example apparatus includes a data parser to extract an identifier and a cookie identifier from a message received at a first server of a first Internet domain from a client device, the cookie identifier associated with the first Internet domain, the identifier identifying at least one of the client device or a user of the client device to a second server in a second Internet domain outside the first Internet domain, a memory to store the identifier in association with the cookie identifier in an identifier-to-cookie map, a processor to associate demographic information corresponding to the identifier with an impression logged at the first server in association with the cookie identifier, the associating based on accessing the memory to identify that the cookie map stores the identifier with the cookie identifier, and a report generator to send the demographic information to the second server.


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