The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 13, 2021

Filed:

Feb. 28, 2017
Applicant:

Amazon Technologies, Inc., Seattle, WA (US);

Inventors:

John Martin Miller, Seattle, WA (US);

Deep Desai, Seattle, WA (US);

Lucas Jacobs, Seattle, WA (US);

Michael Lee Loritsch, Seattle, WA (US);

Abhijeet More, Seattle, WA (US);

Ross Tucker, Seattle, WA (US);

Assignee:

Amazon Technologies, Inc., Seattle, WA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); H04L 29/08 (2006.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
H04L 67/327 (2013.01); G06Q 30/0275 (2013.01);
Abstract

Systems, methods, and computer-readable media are disclosed for decoupled selection of content for semi-connected electronic devices. In one embodiment, an example method may include determining a set of candidate content for presentation at a semi-connected device, the set of candidate content comprising first content and second content of at least one content campaign, determining that an impression of the first content was served while the semi-connected device was disconnected from a network, determining that the first content and the second content were eligible for presentation at a first timestamp of a first impression interaction for the impression of the first content, determining a first bid amount for the first content and a second bid amount for the second content at a second timestamp of delivery of the first content to the semi-connected device, and determining a winning bid amount for the first impression interaction using the first bid amount and the second bid amount.


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