The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 16, 2021

Filed:

Jul. 22, 2019
Applicant:

International Business Machines Corporation, Armonk, NY (US);

Inventors:

Andrew B. Cornwall, Tempe, AZ (US);

Lisa Seacat DeLuca, Baltimore, MD (US);

Pooja M. Kotecha, Beacon, NY (US);

Nicholas R. Sandonato, Raleigh, NC (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0261 (2013.01); G06Q 30/0276 (2013.01);
Abstract

Systems and methods for modifying campaign dependent geofences by creating marketing campaigns and linking the marketing campaign to a specific geofence. Each campaign-linked geofence may be capable of delivering the campaign messages to geofence participants during the duration of a marketing campaign and the geofence system may subsequently deactivate the geofence automatically after the marketing campaign has concluded. The systems and methods may map a geofence with a defined boundary to specified location on the map coinciding with the marketing campaign. As the tracked computer devices impinges on the borders of the market campaign's geofence, select messages may be received by the tracked computer devices, corresponding specifically to the events, promotions and advertisements of the campaign events during the time frame the events are active.


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