The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 22, 2020
Filed:
Mar. 04, 2016
Amazon Technologies, Inc., Reno, NV (US);
Diptendu Bhowmick, West Bengal, IN;
Ashwin Devendrappa Tengli, Bangalore, IN;
Amazon Technologies, Inc., Seattle, WA (US);
Abstract
Various approaches enable the detection of 'viewed' content. For example, in digital advertising, when a user visits a web page, the web page can be rendered with an advertisement. Content is considered viewable when a user is given enough opportunity to view the content. Approaches described herein attempt to determine whether a user was given an opportunity to view such of such content by determining and using at least one of a viewability metric, performance activity level metric, snapshot of the content, or combination thereof.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile