The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 11, 2020
Filed:
Mar. 13, 2013
Tapjoy, Inc., San Francisco, CA (US);
Hans-Frederick Brown, San Rafael, CA (US);
Shane Mihelic-Booth, San Francisco, CA (US);
TAPJOY, INC., San Francisco, CA (US);
Abstract
In an embodiment, a data processing method comprises receiving, by a mobile app, incentive data comprising one or more app event types, wherein each app event type is associated with an incentive frequency value and a reward type; detecting an occurrence of an app event of the mobile app, wherein the app event is associated with a particular app event type of the one or more app event types; determining, based on the incentive frequency value for the particular app event type, whether to generate a scaffolding event comprising displaying an advertisement and providing a reward of the reward type associated with the particular app event type; displaying the advertisement and providing the reward; wherein the method is performed by one or more computing devices.