The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 30, 2019

Filed:

Jan. 05, 2016
Applicant:

The Nielsen Company (Us), Llc, New York, NY (US);

Inventors:

Ronan Heffernan, Wesley Chapel, FL (US);

Chad A. Hage, Clearwater, FL (US);

Ayaz Hemani, Tampa, FL (US);

Assignee:

THE NIELSEN COMPANY (US), LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 30/02 (2012.01); G06K 9/46 (2006.01); G06K 9/62 (2006.01);
U.S. Cl.
CPC ...
G06Q 30/0241 (2013.01); G06K 9/4652 (2013.01); G06K 9/6215 (2013.01); G06K 9/6267 (2013.01);
Abstract

A disclosed example method to group advertisements by advertisement campaign involves determining a first color proportion of a first color and a second color proportion of a second color in a first advertisement. The example method involves comparing first and second color proportions of the first advertisement to a third color proportion and a fourth color proportion of a second advertisement. The example method also involves associating the second advertisement with a same advertisement campaign of the first advertisement when a comparison between the first color proportion and the third color proportion satisfies a first threshold and a comparison between the second color proportion and the fourth color proportion satisfies a second threshold.


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