The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 02, 2019

Filed:

Sep. 30, 2015
Applicant:

The Nielsen Company (Us), Llc, New York, NY (US);

Inventors:

John P. Mansour, North Aurora, IL (US);

Michael J. Zenor, Cedar Park, TX (US);

Mitchel Kriss, Long Grove, IL (US);

Congrong Lou, Naperville, IL (US);

Assignee:

The Nielsen Company (US), LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 10/10 (2012.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0205 (2013.01);
Abstract

Methods, apparatus, systems and articles of manufacture to identify local trade areas are disclosed. An example method includes selecting, with a processor, census block groups (CBGs) associated with a retailer location, identifying, with the processor, a plurality of stores within the selected CBGs and associated all commodities volume (ACV) values for respective ones of the plurality of stores, calculating, with the processor, similarity index values associated with respective pairs of the plurality of stores, generating, with the processor, local trade areas (LTAs) of subgroups of the plurality of stores based on a comparison of the similarity index values to a similarity threshold value, and when a respective one of the LTAs includes a violation of a releasability criterion, preventing, with the processor, erroneous disclosure of market share information by re-distributing the stores within the respective one of the LTAs to a geographically adjacent LTA.


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