The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 28, 2019
Filed:
Nov. 04, 2015
Adobe Inc., San Jose, CA (US);
Wreetabrata Kar, San Jose, CA (US);
Viswanathan Swaminathan, Saratoga, CA (US);
ADOBE INC., San Jose, CA (US);
Abstract
Embodiments of the present invention relate to facilitating selection of video advertisements for presentation in association with a video. In embodiments, advertisement quality associated with various video advertisements is referenced. Generally, the advertisement quality indicates a probability a viewer will continue viewing a portion of a video following presentation of the video advertisement presented in association with the video. The advertisement quality associated with the video advertisements is used to select one or more video advertisements for presentation along with the video. An indication of the selected video advertisements can be provided for integration with the video to present to the viewer.