The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 11, 2018
Filed:
Feb. 15, 2018
Applicant:
Rovi Guides, Inc., San Jose, CA (US);
Inventors:
Parasuraman Ramakrishnan, Boston, MA (US);
Michael A. Montalto, South Hamilton, MA (US);
Pok-Ching Lee, Waltham, MA (US);
Wendy Cheang, Charlestown, MA (US);
Assignee:
Rovi Guides, Inc., San Jose, CA (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 7/173 (2011.01); H04N 21/81 (2011.01); H04N 21/258 (2011.01); H04N 21/278 (2011.01); H04N 21/231 (2011.01); H04N 21/482 (2011.01); G06Q 30/02 (2012.01); H04N 21/4788 (2011.01); H04N 21/84 (2011.01); G06F 17/30 (2006.01); G06Q 50/00 (2012.01); H04N 21/234 (2011.01);
U.S. Cl.
CPC ...
H04N 21/812 (2013.01); G06F 17/3005 (2013.01); G06F 17/30023 (2013.01); G06Q 30/0277 (2013.01); G06Q 50/01 (2013.01); H04N 21/23106 (2013.01); H04N 21/23424 (2013.01); H04N 21/25891 (2013.01); H04N 21/278 (2013.01); H04N 21/4788 (2013.01); H04N 21/4821 (2013.01); H04N 21/84 (2013.01);
Abstract
When a viewer is determined to be interested in an advertisement, a media guidance application may identify a second related advertisement to display to the viewer. The second advertisement may be displayed following the first interesting advertisement. To avoid timing issues, media content following the advertisements may be buffered so that the viewer can catch up on the media content without missing anything.