The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 20, 2018

Filed:

Sep. 08, 2003
Applicants:

Seth Haberman, New York, NY (US);

Gerrit Niemeijer, Maplewood, NJ (US);

Abel Van Der Burgh, New York, NY (US);

Steven Lubowsky, Hillsdale, NJ (US);

Inventors:

Seth Haberman, New York, NY (US);

Gerrit Niemeijer, Maplewood, NJ (US);

Abel van der Burgh, New York, NY (US);

Steven Lubowsky, Hillsdale, NJ (US);

Assignee:

Visible World, Inc., New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 21/854 (2011.01); H04N 21/2668 (2011.01); G09F 27/00 (2006.01); G06Q 30/02 (2012.01); H04N 7/16 (2011.01);
U.S. Cl.
CPC ...
G09F 27/00 (2013.01); G06Q 30/02 (2013.01); G06Q 30/0251 (2013.01); H04N 7/163 (2013.01);
Abstract

A method and system for authoring templates for personalized video message campaigns in general, and personalized TV commercial campaigns in particular. The invention allows for campaign templates to be authored and edited in such a way that commercials can be automatically generated later on in the process, when the target audience and context are known, while at the same time adhering to the existing (post) production workflows and tools. The invention maintains assembly information for messages in a format that allows easy assembly of variations of commercials at any point in the creation, editing, post-production and delivery process.


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