International Business Machines Corporation

Target Brands, Inc.

Shilad Sen

Michael Muller

Werner Geyer

Michael C Wu

Elizabeth Anne Brownholtz

Martin T Moore

Steven I Ross

Venkataramana Bantwal Kini

Martin J Moore

Multitask learning is applied to predict a customer's propensity to purchase an item within a particular category of items. Then, the network is tuned using transfer learning for a specific promotional campaign. Retail revenue and promotional revenue are jointly optimized, conditioned on customer trust. Accordingly, a particular promotional program may be selected that is specific to the user.

Multitask transfer learning for optimization of targeted promotional programs

Embodiments of the present invention address deficiencies of the art in respect to object attribution modification and provide a novel and non-obvious method, system and computer program product for drag and drop attributes for objects in a graphical user interface. In one embodiment of the invention, a method for drag and drop object attributes in a GUI can be provided. The method can include presenting draggable object attributes in the GUI, dragging one of the draggable object attributes into a separate target object in the GUI, and applying a value for the draggable object attribute to the separate target object. In one aspect of the embodiment, each of the draggable object attributes in the GUI can be separate and independent from any particular object in the GUI. In another aspect of the embodiment, each of the draggable object attributes in the GUI can be draggable from the particular object to a target object in the GUI.

Drag and drop object attribute assignment for objects in a graphical user interface (GUI)

Embodiments of the present invention address deficiencies of the art in respect to alert bubbles for alert management and provide a novel and non-obvious method, system and computer program product for contextual alerts for alert management. In an embodiment of the invention, an alert management data processing system can be provided. The system can include an alert bubble configured to display alert text for an associated alert, and contextual information disposed in the alert bubble interface along with the alert text. In particular, the contextual information can provide context for the associated alert.

Contextual alert bubbles for alert management

Embodiments of the present invention address deficiencies of the art in respect to alert management in an activity-centric collaborative computing environment and provide a novel and non-obvious method, system and computer program product for activity thread integration of an alert log. In one embodiment of the invention, an alert log activity thread integration method can be provided. The method can include logging a reference to an alert for an activity in an activity thread, and, in response to the selection of the alert from within the activity thread, displaying the content of the alert. For instance, logging a reference to an alert for an activity in an activity thread can include creating a branch of the activity thread for inserting all alerts pertaining to the activity and inserting the reference to the alert in the created branch.

Alert log activity thread integration

Embodiments of the present invention address deficiencies of the art in respect to alert bubble management and provide a method, data processing system and computer program product for interactive alert bubbles for alert bubble management. In one embodiment of the invention, an interactive alert bubble can be provided for an alert management data processing system. The interactive alert bubble can include an alert bubble interface to the interactive alert bubble. An alert text field can be disposed in the interface and configured to provide a reference to an alert notification in the alert management data processing system. Additionally, a rating control can be disposed in the interface and configured to establish a rating for the alert notification responsive to a selection of the rating control.

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Minneapolis, MN, United States of America

Shilad Sen