The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 08, 2018
Filed:
Mar. 15, 2013
Comscore, Inc, Reston, VA (US);
Magid Abraham, Great Falls, VA (US);
Cameron Meierhoefer, Washington, DC (US);
Frank Pecjak, Fairfax, VA (US);
Ramzi Nasr, Arlington, VA (US);
comScore, Inc., Reston, VA (US);
Abstract
In general, systems, components, methods, and techniques for gathering, recording, and development of accurate user demographics attributed to accesses by client systems of webpage, web content, or other online resources is provided. For a given a subset of unique users having known demographics for a segment of traffic or general population, a demographic profile may be created for all users of the segment or population within a tolerable margin of error. Demographic data for unique machine identifications (IDs) may be assigned, aggregated, and derived from a single source, or multiple sources, such as panel data, beacon level surveys, cookie exchanges, and the overlay of profile cookies from other publishers.