The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 20, 2018
Filed:
Dec. 17, 2015
Facebook, Inc., Menlo Park, CA (US);
Jacob Andrew Brill, San Francisco, CA (US);
Gianluca Iannaccone, Oakland, CA (US);
Facebook, Inc., Menlo Park, CA (US);
Abstract
An online system receives a content item from content providers and a target audience criterion and for targeting the received content item. The online system determines recommendations of modifications of the target audience criteria such that users of the modified target audience criteria have a higher likelihood of interacting with the content item compared to the received target audience criteria. The online system stores measures of interest of subsets of users for different topics. The online system determines topics associated with the content item and determines measures of interest of subsets of users in the content item based on topics associated with the content item. The online system provides recommendations for modifying the target audience criteria based on the determined measures of interests of users.