The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 30, 2018

Filed:

Jul. 09, 2013
Applicant:

Cisco Technology, Inc., San Jose, CA (US);

Inventors:

Nicholas Ashton Hall, Walton-on-Thames, GB;

Stephen Tallamy, Sandhurst, GB;

Avraham Poupko, Jerusalem, IL;

Assignee:

Cisco Technology, Inc., San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 7/10 (2006.01); H04N 7/025 (2006.01); H04N 21/81 (2011.01); H04N 21/258 (2011.01); H04N 21/235 (2011.01); H04N 21/25 (2011.01); H04N 21/466 (2011.01); H04N 21/234 (2011.01); G10L 13/08 (2013.01); G06Q 30/02 (2012.01); H04N 21/8543 (2011.01); G06F 17/27 (2006.01); G06F 17/28 (2006.01); H04N 21/85 (2011.01);
U.S. Cl.
CPC ...
H04N 21/812 (2013.01); G06F 17/2785 (2013.01); G06F 17/289 (2013.01); G06Q 30/0271 (2013.01); G06Q 30/0276 (2013.01); G10L 13/08 (2013.01); H04N 21/2358 (2013.01); H04N 21/23424 (2013.01); H04N 21/252 (2013.01); H04N 21/25833 (2013.01); H04N 21/25866 (2013.01); H04N 21/4667 (2013.01); H04N 21/4668 (2013.01); H04N 21/85 (2013.01); H04N 21/8543 (2013.01);
Abstract

A method implementable on a computing device for generating interstitial material for video content includes generating at least one instantiated script by inserting metadata related to the video content into at least one script template, scoring the instantiated scripts according to a predefined set of weights associated with a profile for a viewing audience to produce scored scripts, and selecting from said scored scripts according to at least said scoring for rendering as said interstitial material. Related apparatus and methods are also described.


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