The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 26, 2017

Filed:

Jul. 01, 2011
Applicants:

Daniel Chen, Savoy, IL (US);

Matthew Ahrens, Champaign, IL (US);

Inventors:

Daniel Chen, Savoy, IL (US);

Matthew Ahrens, Champaign, IL (US);

Assignee:

Excalibur IP, LLC, New York, NY (US);

Attorneys:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06Q 10/10 (2012.01);
U.S. Cl.
CPC ...
G06Q 10/109 (2013.01); G06Q 30/02 (2013.01);
Abstract

Techniques are provided which engage users and increase social interaction in group buying. Methods and systems may target users with a first advertisement comprising one or more proposed deals based at least in part on the users' electronic calendar entry information. The advertisements may be served and displayed in the users' electronic calendars. Users' responses to the proposed deal may be tracked. Users may be targeted and served with additional advertisements based at least in part the users' responses to the proposed deal included in the first advertisement and the calendar entry information. Users may forward the advertisements to other individuals to encourage them to participate in the proposed deals in order to receive additional discounts.


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