The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 12, 2017
Filed:
Feb. 15, 2013
Applicant:
Accenture Global Services Limited, Dublin, IE;
Inventors:
Stephen Denis Kirkby, Unley, AU;
Peter Kellett, Kilburn, AU;
Matthew Figg, Campbell, AU;
Jarred Holman, Wynn Vale, AU;
Assignee:
ACCENTURE GLOBAL SERVICES LIMITED, Dublin, IE;
Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 30/02 (2012.01); G06Q 10/10 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/02 (2013.01); G06Q 10/10 (2013.01); G06Q 30/0242 (2013.01); G06Q 30/0275 (2013.01);
Abstract
Metrics for online ads are captured by parsing web pages to identify ad beacons containing information identifying whether the online ads are for a particular client. These metrics are used to determine key performance indicators for auditing and competitor analysis for an online ad campaign.