The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 05, 2017
Filed:
Jun. 14, 2011
Robert Murray, Irvine, CA (US);
Jyotsna Gangwar, San Clemente, CA (US);
Bozhena Bidyuk, Westminster, CA (US);
Robert Murray, Irvine, CA (US);
Jyotsna Gangwar, San Clemente, CA (US);
Bozhena Bidyuk, Westminster, CA (US);
Google Inc., Mountain View, CA (US);
Abstract
Methods, systems and apparatus, including computer programs encoded on a computer storage medium, for generating a target bid for an advertiser to use in an auction directed at enabling the advertiser to reach the advertiser's advertising goal (e.g., a cost-per-call goal) for a particular advertising target (e.g., a television program or demographic) based on the target's historical advertising performance.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile