The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 28, 2017

Filed:

Apr. 03, 2015
Applicant:

Nokia Corporation, Espoo, FI;

Inventors:

Seppo Pyhälammi, Helsinki, FI;

Kaj Häggman, Espoo, FI;

Tero-Markus Saarimaa, Helsinki, FI;

Assignee:
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01); G06Q 30/00 (2012.01); G06F 3/0484 (2013.01); G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
G06Q 30/0257 (2013.01); G06F 3/04842 (2013.01); G06F 17/30876 (2013.01); G06Q 30/00 (2013.01); G06Q 30/0261 (2013.01); G06Q 30/0267 (2013.01); G06Q 30/0269 (2013.01);
Abstract

Electronic advertisements and other types of electronic information are distributed based on user profiles and in particular, collections of widgets. User profiles may be generated based on a combination of user entered information and information inferred or derived from user behavior and interaction patterns. The use and collection of various widgets may also be recorded by a user profile to determine a user's preferences and interests. An advertisement may be distributed by segmenting a user population according to user profile information and one or more attributes of the advertisement. Users may further interact with the widgets in a variety of ways including requesting additional information about the advertised product or service and/or requesting communications with an advertiser without compromising their privacy.


Find Patent Forward Citations

Loading…