The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Oct. 17, 2017

Filed:

Jun. 01, 2012
Applicants:

David Reiley, Berkeley, CA (US);

Michael Schwarz, Berkeley, CA (US);

Justin M. Rao, New York, NY (US);

Andrzej Skrzypacz, Santa Clara, CA (US);

Inventors:

David Reiley, Berkeley, CA (US);

Michael Schwarz, Berkeley, CA (US);

Justin M. Rao, New York, NY (US);

Andrzej Skrzypacz, Santa Clara, CA (US);

Assignee:

EXCALIBUR IP, LLC, New York, NY (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
G06F 17/3002 (2013.01); G06F 17/30035 (2013.01);
Abstract

Personalized content is generated from different media items using a content index. The content index is generated or updated by identifying segments of media items that are of particular interest to users. User interactions with the media items are analyzed and metadata of segments of media items that are determined to be of particular interest to the users is recorded. The parameters associated with a request for personalized content for a user are matched with the recorded metadata to identify relevant media items or segments of media items which are transmitted to the user as the personalized content.


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