The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Oct. 17, 2017

Filed:

Jun. 13, 2014
Applicant:

Ebay Inc., San Jose, CA (US);

Inventor:

Dawnray Young, Camas, WA (US);

Assignee:

EBAY INC., San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 9/44 (2006.01); G06F 11/36 (2006.01); H04W 4/18 (2009.01);
U.S. Cl.
CPC ...
G06F 11/3688 (2013.01); G06F 9/4443 (2013.01); H04W 4/18 (2013.01);
Abstract

A machine may be configured to perform A/B testing on mobile applications. For example, the machine receives an identifier of a mobile device that stores a mobile application. The machine identifies a parameter of an element of a user interface displayed by the mobile application on the mobile device. The identifying of the parameter may be based on the identifier of the mobile device. The machine selects a parameter value that corresponds to the parameter. The selecting of the parameter value may be based on the identifier of the mobile device. The machine generates an instruction referencing the parameter value. The instruction may be executable by the mobile application to display the element of the user interface on the mobile device according to the parameter value. The machine transmits the instruction to the mobile device in response to receiving the identifier of the mobile device.


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