The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 10, 2017
Filed:
Mar. 01, 2012
Oded Elyada, Kfar Saba, IL;
Guy Asi Merin, Einhod, IL;
Karen Rachel Master Ben-dor, Kafar Sava, IL;
Adi Diamant, Shoham, IL;
Oded Elyada, Kfar Saba, IL;
Guy Asi Merin, Einhod, IL;
Karen Rachel Master Ben-Dor, Kafar Sava, IL;
Adi Diamant, Shoham, IL;
Microsoft Technology Licensing, LLC, Redmond, WA (US);
Abstract
Controlling images at mobile devices using sensors is described, for example, for interactive advertisements which respond to sensor readings at a mobile computing device. In various embodiments images are displayed at a mobile computing device according to sensor readings observed at the device and before user input is received at the images. For example, different regions of an image depicting a panorama are displayed as a mobile device is panned around or tilted. In another example images of an object in different orientations are presented as a mobile device is tilted in order to display the object as rotating. In various examples the images are displayed as part of a web page by using a template in the web page to control the display of images according to sensor readings. In various examples sensor readings are used to report user engagement with advertisements.