The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 26, 2017
Filed:
May. 04, 2010
Sean Mccauley, Minneapolis, MN (US);
Steve Colten, Reno, NV (US);
Sean Kervin, Denver, CO (US);
Paritosh Desai, Santa Clara, CA (US);
Howard Yihzan Wu, Belmont, CA (US);
Jason Lee Gunnink, Arlington, VA (US);
Phil Delurgio, San Mateo, CA (US);
Stephanie Taylor Delurgio, San Mateo, CA (US);
Sean McCauley, Minneapolis, MN (US);
Steve Colten, Reno, NV (US);
Sean Kervin, Denver, CO (US);
Paritosh Desai, Santa Clara, CA (US);
Howard Yihzan Wu, Belmont, CA (US);
Jason Lee Gunnink, Arlington, VA (US);
Phil Delurgio, San Mateo, CA (US);
INTERNATIONAL BUSINESS MACHINES CORPORATION, Armonk, NY (US);
Abstract
The present invention relates to a system and method for analyzing product roles. The system receives a listing of products for classification into roles. The system receives volume data for each item, as well as demand coefficient. Elasticity of the products may be determined from the demand coefficients. Product volumes and elasticities may then be compared against one another by graphing the product by its volume versus elasticity. From this comparison the products may be classified into one or more roles. These roles include image items, niche products, assortment completers, and profit drivers. The assortment completer role is populated with products which have high relative elasticity and low relative volume. Niche product role is populated with products which have low relative elasticity and low relative volume. The image item role is populated with products which have high relative elasticity and high relative volume. And lastly, the profit driver role is populated with products which have low relative elasticity and high relative volume. This comparison may also include generating an 'image value' for the product.