The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 05, 2017

Filed:

Dec. 12, 2014
Applicant:

Amazon Technologies, Inc., Seattle, WA (US);

Inventors:

Jared L. Richardson, Redmond, WA (US);

Siddharth Sriram, Seattle, WA (US);

Logan Luyet Dillard, Seattle, WA (US);

Eric B. Fox, Seattle, WA (US);

Assignee:

AMAZON TECHNOLOGIES, INC., Seattle, WA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04L 29/08 (2006.01); G06Q 30/02 (2012.01); G06F 17/30 (2006.01); G06N 5/04 (2006.01); H04L 12/26 (2006.01);
U.S. Cl.
CPC ...
H04L 67/22 (2013.01); G06F 17/30861 (2013.01); G06N 5/04 (2013.01); G06Q 30/02 (2013.01); G06Q 30/0242 (2013.01); G06Q 30/0255 (2013.01); H04L 43/08 (2013.01); H04L 67/025 (2013.01);
Abstract

Disclosed are various embodiments for tracking user behavior relative to a network page and identifying user interest in various content items of the network page according to the user behavior. A network page that includes multiple content items is rendered for display in a client. A user action is obtained relative to the network page. A user behavior report is sent to one or more servers. The user behavior report indicates the user action, a timestamp associated with the user action, and one or more of the content items that are associated with the user action.


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