The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 05, 2017

Filed:

Dec. 08, 2011
Applicants:

Steven Andrew Mcclelland, San Francisco, CA (US);

Michael Metcalf, San Francisco, CA (US);

Fernando Padilla, San Francisco, CA (US);

Sarah Jean Sosiak, San Francisco, CA (US);

Inventors:

Steven Andrew McClelland, San Francisco, CA (US);

Michael Metcalf, San Francisco, CA (US);

Fernando Padilla, San Francisco, CA (US);

Sarah Jean Sosiak, San Francisco, CA (US);

Assignee:

Yahoo Holdings, Inc., Sunnyvale, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 15/16 (2006.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/02 (2013.01);
Abstract

In one embodiment at least one user profile of a user may be obtained. Information may be provided to the user by one or more personalization engines based, at least in part, upon the at least one user profile. Each of the one or more personalization engines may be configured to operate according to a different one of a plurality of personas.


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