The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 29, 2017

Filed:

May. 29, 2014
Applicant:

Amazon Technologies, Inc., Reno, NV (US);

Inventors:

Luis Antonio Diniz Fernandes de Morais Sarmento, Seattle, WA (US);

Lisa Jane Hinegardner, Issaquah, WA (US);

Thomas Jay Hoover, Seattle, WA (US);

Alexander Michael Spinelli, Seattle, WA (US);

Assignee:

Amazon Technologies, Inc., Reno, NV (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/06 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0625 (2013.01); G06Q 30/0643 (2013.01);
Abstract

A method and system for analyzing user behavior as users search for items within an electronic marketplace is provided. A query is submitted by a user of the electronic marketplace, the query is processed to identify a series of actions or behaviors performed by the user in relation to the query and fingerprint information for the query is determined based at least in part on analyzing the actions. In one embodiment, the electronic marketplace modifies a user experience for the user based on the fingerprint information. An interactive network region comprising search results related to a query issued by a user is generated, based on fingerprint information. Various categories of items related to a query issued by the user are identified based on fingerprint information and the search results are organized based on categories.


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