The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 22, 2017

Filed:

Jun. 03, 2016
Applicant:

Facebook, Inc., Menlo Park, CA (US);

Inventors:

Michael Nowak, San Francisco, CA (US);

Dean Eckles, Cambridge, MA (US);

Assignee:

Facebook, Inc., Menlo Park, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01); G06N 99/00 (2010.01); G06F 15/16 (2006.01); G06Q 50/00 (2012.01); G06Q 10/06 (2012.01); H04L 29/08 (2006.01); G06Q 30/02 (2012.01); H04L 12/58 (2006.01);
U.S. Cl.
CPC ...
G06F 17/3053 (2013.01); G06F 15/16 (2013.01); G06F 17/30554 (2013.01); G06F 17/30684 (2013.01); G06N 99/005 (2013.01); G06Q 10/06 (2013.01); G06Q 30/0251 (2013.01); G06Q 50/01 (2013.01); H04L 51/32 (2013.01); H04L 67/10 (2013.01); H04L 67/306 (2013.01);
Abstract

A social networking system obtains linguistic data from a user's text communications on the social networking system. For example, occurrences of words in various types of communications by the user in the social networking system are determined. The linguistic data and non-linguistic data associated with the user are used in a trained model to predict one or more personality characteristics for the user. The inferred personality characteristics are stored in connection with the user's profile, and may be used for targeting, ranking, selecting versions of products, and various other purposes.


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