The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 25, 2017
Filed:
Oct. 10, 2016
Tinder, Inc., West Hollywood, CA (US);
Michael Hall, Los Angeles, CA (US);
Drew Glicker, Los Angeles, CA (US);
Cormac O'Connor, Los Angeles, CA (US);
Michael Viamari, Santa Monica, CA (US);
Renhui Zhang, Palo Alto, CA (US);
Tinder, Inc., West Hollywood, CA (US);
Abstract
The present disclosure provides a method for content object optimization. The method includes selecting an object user; obtaining content objects; determining a ranking of the content objects; determining a rotation value; presenting the content objects based on the ranking and rotation value; obtaining feedback associated with the content objects, the feedback obtained at least partially from one or more remote user systems over a communication network; determining empirical scores for the content objects; obtaining behavioral data of an observer user; determining behavioral scores for at least one of the content objects based on the behavioral data; determining a composite score for the at least one of the content objects based on empirical and behavioral scores; updating the ranking based on the composite score(s); presenting at least one of the content objects to the observer user based on the updated ranking.