The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 18, 2017

Filed:

Dec. 15, 2014
Applicant:

Facebook, Inc., Menlo Park, CA (US);

Inventors:

Jason Brewer, Kirkland, WA (US);

Bradley Ray Green, Snohomish, WA (US);

Assignee:

Facebook, Inc., Menlo Park, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06N 3/08 (2006.01); G06F 17/30 (2006.01); G06N 7/00 (2006.01); G06N 99/00 (2010.01); H04N 21/25 (2011.01);
U.S. Cl.
CPC ...
G06N 7/005 (2013.01); G06N 3/08 (2013.01); G06N 99/005 (2013.01); H04N 21/251 (2013.01); G06F 17/30 (2013.01);
Abstract

Systems, methods, and non-transitory computer readable media configured to determine whether a candidate content item may be presented in response to an indication of approval by a user regarding a seed content item according to a first technique. It is determined whether the seed content item may be presented in response to an indication of approval by the user regarding the candidate content item according to a second technique. Features, including a reciprocity feature based on the determining whether a candidate item may be presented and the determining whether the seed content item may be presented, are processed to generate a probability that the user will interact with the candidate content item.


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