The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 04, 2017
Filed:
Mar. 21, 2011
John Hamilton Macllwaine, Danville, CA (US);
Patrick Stan, Pacifica, CA (US);
Surendra Keshan, Cupertino, CA (US);
Mark Carlson, Half Moon Bay, CA (US);
John Hamilton Macllwaine, Danville, CA (US);
Patrick Stan, Pacifica, CA (US);
Surendra Keshan, Cupertino, CA (US);
Mark Carlson, Half Moon Bay, CA (US);
VISA U.S.A. INC., San Francisco, CA (US);
Abstract
An advertised incentive system receives advertised incentive configuration information provided by a merchant. The advertised incentive configuration information defines the content of advertised incentive banners. The advertised incentive banners are provided as needed to merchants to display on the merchant's website. Advertised incentive registration information is received from an account holder after the account holder interacts with the advertised incentive banner. Transaction information is received that contains a qualified purchase made by the account holder. The advertised incentive registration and the qualified purchase are matched. A statement credit is issued against the account holder's account and a debit is issued against the merchant's account in the amount of the statement credit.