The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 13, 2017
Filed:
Jun. 13, 2016
The Nielsen Company (Us), Llc, New York, NY (US);
Francis Gavin McMillan, Tarpon Springs, FL (US);
Alexandros Deliyannis, Tampa, FL (US);
THE NIELSEN COMPANY (US), LLC, New York, NY (US);
Abstract
Methods and apparatus to validate a tag for media are disclosed. An example method includes obtaining first identification information extracted from a tag distributed with media presented at a presentation location, obtaining second identification information determined from at least one of a) inherent information of at least one of audio or video of the media presented at the presentation location or b) a watermark embedded in at least one of the audio or the video of the media presented at the presentation, comparing the first identification information with the second identification information, and when first identification information does not substantially match the second identification information, preventing the tag from being used to report exposure of the media.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile