The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 06, 2017

Filed:

May. 10, 2016
Applicant:

Apple Inc., Cupertino, CA (US);

Inventors:

William Bedford Turner, Campbell, CA (US);

David P. Remahl, Berkeley, CA (US);

Assignee:

Apple Inc., Cupertino, CA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 15/16 (2006.01); H04L 29/06 (2006.01); H04L 29/08 (2006.01); G06Q 30/02 (2012.01); G06F 21/62 (2013.01);
U.S. Cl.
CPC ...
H04L 63/0281 (2013.01); G06F 21/6254 (2013.01); G06F 21/6263 (2013.01); G06Q 30/0271 (2013.01); H04L 63/0421 (2013.01); H04L 67/306 (2013.01); Y04S 50/14 (2013.01);
Abstract

Using uniquely generated identifiers in a network-based ecosystem in which a plurality of client devices request media content and software applications from online distribution system and additionally request invitational content from invitational content providers. Separating users' demographic data from a device-specific identifier in favor of uniquely generated identifiers and using the client device to enforce the substation of uniquely generated identifiers in favor of a device identifier, thereby using the client device to serve as a proxy in creating a firewall to exclude system partners from access to a device identifier.


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