The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 23, 2017
Filed:
Sep. 20, 2013
Intuit Inc., Mountain View, CA (US);
Talia Shereen Nour-Omid, Los Angeles, CA (US);
Siffat Hingorani, San Jose, CA (US);
Tony Chang, Union City, CA (US);
Brendan D. McDonald, San Francisco, CA (US);
Intuit Inc., Mountain View, CA (US);
Abstract
Marketing program data associated with a social group-based marketing program offered by a merchant is obtained. Access to social group identification data identifying two or more socially connected consumers and their respective financial data is obtained and analyzed to identify two or more spending and socially connected consumers. Two or more marketing program eligible spending and socially connected consumers who meet defined marketing program eligibility criteria are then identified and registered with the marketing program. Spending data associated with the registered spending and socially connected consumers is then monitored and when the spending data associated with the registered spending and socially connected consumers indicates the marketing program requirements of the social group-based marketing program have been met, the registered spending and socially connected consumers are provided the benefits of the social group-based marketing program.