The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 02, 2017

Filed:

Oct. 23, 2015
Applicant:

Verizon Patent and Licensing Inc., Basking Ridge, NJ (US);

Inventors:

Anand N. Sankaran, Tamil Nadu, IN;

Amitkumar Singh, Chennai, IN;

Nishanth Madichetti, Chennai, IN;

Jubish C. Parambath, Tamil Nadu, IN;

Anil K. Guntupalli, Irving, TX (US);

Lisa A. Caputo, Dade City, FL (US);

Govinda R. Yenda, Andhra Pradesh, IN;

Assignee:

VERIZON PATENT AND LICENSING INC., Basking Ridge, NJ (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 7/10 (2006.01); H04N 7/025 (2006.01); G06F 3/00 (2006.01); G06F 13/00 (2006.01); H04N 5/445 (2011.01); G06Q 30/02 (2012.01); H04N 21/442 (2011.01); H04N 21/45 (2011.01); H04N 21/472 (2011.01); H04N 21/482 (2011.01); H04N 7/173 (2011.01); H04N 21/81 (2011.01); H04N 21/258 (2011.01); H04N 21/466 (2011.01); H04N 21/231 (2011.01); H04N 21/25 (2011.01); H04N 21/658 (2011.01); H04N 21/8405 (2011.01);
U.S. Cl.
CPC ...
G06Q 30/0255 (2013.01); H04N 5/44543 (2013.01); H04N 7/17318 (2013.01); H04N 21/23109 (2013.01); H04N 21/251 (2013.01); H04N 21/25891 (2013.01); H04N 21/44222 (2013.01); H04N 21/4532 (2013.01); H04N 21/4667 (2013.01); H04N 21/4668 (2013.01); H04N 21/47214 (2013.01); H04N 21/482 (2013.01); H04N 21/4828 (2013.01); H04N 21/6582 (2013.01); H04N 21/812 (2013.01); H04N 21/8405 (2013.01);
Abstract

A method, performed by a computer device, may include obtaining a viewing history, associated with a customer, from a set-top box associated with the customer, wherein the viewing history relates a particular television channel to a duration time associated with the particular television channel. The method may further include determining a keyword, associated with the customer, based on the obtained viewing history; calculating a keyword score for the keyword based on the obtained viewing history; selecting an advertisement, associated with the keyword, based on the calculated keyword score; and providing the selected advertisement to the set-top box associated with the customer, based on selecting the advertisement.


Find Patent Forward Citations

Loading…