The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Apr. 04, 2017

Filed:

Sep. 23, 2011
Applicants:

Pero Subasic, Mountain View, CA (US);

Kenin Coloma, Sunnyvale, CA (US);

Guoying Zhang, Fairfax, VA (US);

Jiliang Chang, Potomac, MD (US);

Manu Shukla, Sterling, VA (US);

Inventors:

Pero Subasic, Mountain View, CA (US);

Kenin Coloma, Sunnyvale, CA (US);

Guoying Zhang, Fairfax, VA (US);

Jiliang Chang, Potomac, MD (US);

Manu Shukla, Sterling, VA (US);

Assignee:

AOL Advertising Inc., New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06F 17/3071 (2013.01); G06F 17/30864 (2013.01); G06Q 30/02 (2013.01);
Abstract

Systems and methods are disclosed for contextual analysis and segmentation of information objects. In accordance with one implementation, information objects, such as web pages and user profiles, may be processed to obtain a list of key terms. An index may be created containing each of the information objects and associated key terms. Information objects may then be matched to contextual segments (i.e., categories of information objects) by submitting terms associated with the contextual segments against the index. Further, thresholding may be applied, so that only the most relevant information objects for a contextual segment are assigned to the contextual segment.


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