The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 28, 2017
Filed:
Apr. 18, 2013
Amazon Technologies, Inc., Reno, NV (US);
Matthew Hamilton Battles, Palo Alto, CA (US);
Pradeep Desai, Karnataka, IN;
Balaji Hariharan Chandra, Tamil Nadu, IN;
Prasanth Radhakrishnan, Karnataka, IN;
Harshit Beri, Haryana, IN;
Gaurav Gupta, Rajasthan, IN;
Vignesh Annamalai Paramadhayalan, Tamil Nadu, IN;
Amazon Technologies, Inc., Reno, NV (US);
Abstract
A content publisher can use a publisher tool to tag various content elements, which enables a user viewing content from the publisher to view related advertising. In at least some embodiments, the tool is a toolbar that the publisher can use to tag content elements such as images and text, whereby the toolbar can recommend related items to be linked to those content elements. The items can be associated with an entity, such as an advertiser or electronic retailer, that will provide some level of compensation to the publisher in return for the linking. Such an approach enables the publisher to monetize the content in a way that is minimally intrusive for the end user.