The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 24, 2017

Filed:

Feb. 27, 2014
Applicant:

Paypal, Inc., San Jose, CA (US);

Inventor:

Oliver Nicholas Cockcroft, Los Gatos, CA (US);

Assignee:

PAYPAL, INC., San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 3/048 (2013.01); G06Q 30/06 (2012.01); G06Q 30/08 (2012.01); G06F 3/0481 (2013.01);
U.S. Cl.
CPC ...
G06Q 30/0643 (2013.01); G06Q 30/08 (2013.01); G06F 3/0481 (2013.01);
Abstract

A method of reducing duplications of content items across multiple content item lists presented to a user is disclosed. A first set of content items is received. It is detected that the first set of content items was communicated for presentation to a user in a first list. A second set of content items is received. It is determined that the second set of content items includes a duplicate content item, the duplicate content item being a content item that was included in the first set of content items. Based on a satisfaction of an omission criterion, an indication is provided that the content item is to be omitted from the second set of content items before the second set of content items is communicated for presentation to the user in a second list.


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