The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 03, 2017

Filed:

Mar. 15, 2013
Applicant:

International Business Machines Corporation, Armonk, NY (US);

Inventors:

Pavan Kini, Bangalore, IN;

Rakesh Kote, Bangalore, IN;

Karson Ng, Maple, CA;

Walfrey Ng, Markham, CA;

Siddharth Cuduvalli Ravi Kanth Rao, Bangalore, IN;

Guru Prasad Shamanna, Bangalore, IN;

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01); G06Q 30/06 (2012.01);
U.S. Cl.
CPC ...
G06F 17/30864 (2013.01); G06Q 30/0613 (2013.01);
Abstract

A method for managing the Search Engine Optimization (SEO) content of web pages is disclosed. In one embodiment, such a method includes providing a set of web pages organized in a hierarchical structure. Each web page has an SEO content pattern associated therewith. The method establishes an inheritance scheme for the hierarchical structure such that the SEO content patterns of parent web pages are inherited by children web pages. The method further enables a user to override the inheritance scheme for selected web pages such that the SEO content patterns of the selected web pages override the SEO content patterns of their respective parent web pages. A corresponding apparatus and computer program product are also disclosed.


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