The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 27, 2016
Filed:
Mar. 23, 2012
Alden Flatt, Edmonton, CA;
Brett Kosinski, Edmonton, CA;
Daniel C. Wilson, Edmonton, CA;
David Ballantyne, Edmonton, CA;
Jeremy Koopmans, St. Albert, CA;
Alden Flatt, Edmonton, CA;
Brett Kosinski, Edmonton, CA;
Daniel C. Wilson, Edmonton, CA;
David Ballantyne, Edmonton, CA;
Jeremy Koopmans, St. Albert, CA;
INVIDI Technologies Corporation, Princeton, NJ (US);
Abstract
Embodiments of the invention provide systems and methods for constructing a schedule well before the time of an asset delivery opportunity that associates a collection of one or more assets, potentially from multiple advertisers or asset providers, that are planned to play in each asset delivery opportunity. Specific rules for each device also determine which asset each will play, thereby ensuring that campaigns of total asset delivery and asset delivery pacing are approximately fulfilled. This scheduling can be accomplished using marketing data associated with each user device and can be prepared in a practicable period of time using reasonable processing resources.