The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 22, 2016
Filed:
Nov. 14, 2012
Facebook, Inc., Menlo Park, CA (US);
Peter Hunt, San Francisco, CA (US);
Justin Alexander Shaffer, Menlo Park, CA (US);
Facebook, Inc., Menlo Park, CA (US);
Abstract
Techniques for substituting references to content shared within the social networking system. In an embodiment, a first reference to a first version of content is received. A second version of the content is selected based on at least one optimization objective. A second reference to the second version of the content is created for provision to a user of a social networking system. The second reference is provided for the user. The at least one optimization objective includes at least one of a business objective, a technical objective, and a legal objective. The content may include at least one of video and audio.