The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 15, 2016

Filed:

Sep. 20, 2011
Applicants:

Manish Srivastava, Cary, NC (US);

German Bertot, Foster City, CA (US);

Matthew Sherman, Pleasanton, CA (US);

Ramesh Kumar Reddy Jooturu Chinna, Andhra Pradesh, IN;

Gyanesh Hari Dwivedi, Foster City, CA (US);

John Zhou, Emeryville, CA (US);

Inventors:

Manish Srivastava, Cary, NC (US);

German Bertot, Foster City, CA (US);

Matthew Sherman, Pleasanton, CA (US);

Ramesh Kumar Reddy Jooturu Chinna, Andhra Pradesh, IN;

Gyanesh Hari Dwivedi, Foster City, CA (US);

John Zhou, Emeryville, CA (US);

Assignee:

ORACLE INTERNATIONAL CORPORATION, Redwood Shores, CA (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06F 17/30 (2006.01); G06Q 30/08 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/08 (2013.01);
Abstract

A method, system, and computer program product for updating an auction monitor display with highlighting or emphasis in the form of graphic data change indicators. The method commences by capturing a first set of auction variables, the auction variables pertaining to an ecommerce auction involving a plurality of auction participants in the ecommerce auction. Then, for ongoing real-time display, the method introduces a delay of a variable duration of time, the variable duration of time based on the length of time before the end of the auction. At various points within each delay period, the method captures a second set of auction variables which are compared to the first set of auction variables to identify a candidate set of changed auction variables for emphasis. The determination of the manner of emphasis is based on the changed auction variable and characteristics of the type of change of the changed auction variable.


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