The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 01, 2016

Filed:

May. 02, 2012
Applicants:

John Sangiovanni, Seattle, WA (US);

Shannon Carter, Seattle, WA (US);

Christina Elsberry, Sammamish, WA (US);

Inventors:

John SanGiovanni, Seattle, WA (US);

Shannon Carter, Seattle, WA (US);

Christina Elsberry, Sammamish, WA (US);

Assignee:

Zumobi, Inc., Seattle, WA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G09G 5/14 (2006.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G09G 5/14 (2013.01); G06Q 30/0241 (2013.01); G09G 2340/0442 (2013.01); G09G 2370/027 (2013.01);
Abstract

Systems and methods providing for an advertisement (media) is designed using segments that can be added or subtracted are provided. By adapting the various segments of an advertisement to fit the orientation of the displaying device, and to be persistent on the display without overlaying the application being viewed by the user, it is possible to increase viewing time of the displayed media. In one embodiment, the various segments are sized to be displayed in areas (such as preview areas) of the display that the user does not typically use for his/her main work. In this manner, the displayed media is adapted for display area and does not intrude on the viewing area.


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