The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 20, 2016
Filed:
Jul. 23, 2012
Zhenyu Liu, San Jose, CA (US);
Yong Yao, San Jose, CA (US);
Zhenyu Liu, San Jose, CA (US);
Yong Yao, San Jose, CA (US);
Google Inc., Mountain View, CA (US);
Abstract
Methods, systems, and apparatus, including computer programs encoded on computer storage media, for content presentation. One of the methods includes determining current programming being presented to a user from a first device, wherein the determining includes receiving information from the first device associated with the current programming being presented; determining one or more sponsored content items to provide to a second device, wherein the one or more sponsored content items are identified as associated with the current programming including determining that one or more presentation criteria as specified by a respective sponsored content provider have been satisfied; and providing the one or more sponsored content items to the second device.