The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 06, 2016

Filed:

Apr. 03, 2015
Applicant:

Mirriad Advertising Limited, London, GB;

Inventors:

Ram Srinivasan, London, GB;

Philip McLauchlan, London, GB;

Assignee:

MirriAd Limited, London, GB;

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 7/10 (2006.01); H04N 21/234 (2011.01); H04N 21/2343 (2011.01); H04N 21/235 (2011.01); H04N 21/239 (2011.01); H04N 21/2668 (2011.01); H04N 21/81 (2011.01); H04N 21/845 (2011.01); H04N 21/647 (2011.01); H04N 21/262 (2011.01);
U.S. Cl.
CPC ...
H04N 21/23424 (2013.01); H04N 21/2353 (2013.01); H04N 21/2393 (2013.01); H04N 21/23418 (2013.01); H04N 21/23439 (2013.01); H04N 21/2668 (2013.01); H04N 21/26258 (2013.01); H04N 21/64769 (2013.01); H04N 21/812 (2013.01); H04N 21/8455 (2013.01); H04N 21/8456 (2013.01);
Abstract

A method of incorporating additional video objects into source video data to produce output video data. The method includes retrieving source video data and data defining a segment size used by a distributor, into which video data is divided when transmitted. The method includes analyzing the source video data to identify selected frames of video material which include insertion zones which correspond to regions which are suitable for receiving an additional video object. The method includes identifying a boundary point of the source video data. The method includes embedding additional video objects into the selected frames, creating output video data which has a boundary which corresponds with the identified boundary point. The method includes generating metadata including information on said boundary point of the source video data to be replaced by the created output video data; and transmitting the output video data and the metadata to the distributor.


Find Patent Forward Citations

Srinivasan, Ram. (2016). Producing video data (U.S. Patent No. 9438936). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/9438936

Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile

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