The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 9430772 B1

PDF
Full Text
Expired
Date of Patent:
Aug. 30, 2016

Filed:

Jun. 14, 2007
Applicant:

Gustav Söderström, Bromma, SE;

Inventor:

Gustav Söderström, Bromma, SE;

Assignee:

Yahoo! Inc., Sunnyvale, CA (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
H04W 4/00 (2009.01); G06Q 30/02 (2012.01); H04L 12/58 (2006.01); H04L 12/18 (2006.01);
U.S. Cl.
CPC ...
G06Q 30/02 (2013.01); H04L 12/5895 (2013.01); H04L 51/38 (2013.01); H04L 12/1859 (2013.01);
Abstract

A mobile device, system, and method are directed towards employing a social SMS question and response interaction to identify and provide an advertisement to questioner, along with the response. In one embodiment, the questioner may register for discounts to the SMS server in return for receiving advertisements. As the questioner sends a question to another user, the question may be intercepted and a copy stored. When the other user provides a response to the question, the response may be intercepted and used to socially refine the question. The refined question may then be used to select a contextual advertisement sent with the response. In one embodiment, the questioner may receive a discount for receiving the contextual advertisement.


Find Patent Forward Citations

Quick Actions:

Söderström, Gustav. (2016). Mobile contextual sms advertising (U.S. Patent No. 9430772). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/9430772

Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile

Loading…