The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 30, 2016
Filed:
Mar. 15, 2013
Method and system for user profiling via mapping third party interests to a universal interest space
Yahoo! Inc., Sunnyvale, CA (US);
Nathan Liu, Sunnyvale, CA (US);
Yookyung Kim, Los Altos, CA (US);
Choon Hui Teo, Sunnyvale, CA (US);
EXCALIBUR IP, LLC, Sunnyvale, CA (US);
Abstract
Method, system, and programs for mapping data. Information related to users and their interests is obtained by a first application from a second application. An interest space is determined based on one or more sources of information, each of which provides a plurality of concepts. A data structure is created with respect to the interest space, where the data structure has a plurality of attributes each of the attributes corresponds to a concept in the interest space. One or more interests for each of the users based on information obtained from the second application. Each user interest corresponds to an attribute in the structure. A user profile is generated for each user by mapping the interests of the user to the corresponding attributes in the structure.