The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 23, 2016

Filed:

Apr. 21, 2015
Applicant:

Bally Gaming, Inc., Las Vegas, NV (US);

Inventors:

Edward G. Brunell, Chicago, IL (US);

Mark B. Gagner, West Chicago, IL (US);

Timothy T. Gronkowski, Chicago, IL (US);

Scott A. Massing, Lincolnwood, IL (US);

Charles A. Richards, Buffalo Grove, IL (US);

Craig J. Sylla, Round Lake, IL (US);

Assignee:

BALLY GAMING, INC., Las Vegas, NV (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
A63F 13/00 (2014.01); G07F 17/32 (2006.01);
U.S. Cl.
CPC ...
A63F 13/00 (2013.01); G07F 17/3216 (2013.01); G07F 17/3255 (2013.01);
Abstract

A wagering game system and its operations are described herein. In some embodiments, the operations can include monitoring gaming-related events at a wagering game machine of the wagering game system to detect a promotion trigger event. The operations can also include determining information associated with the promotion trigger event, and providing the information associated with the promotion trigger event to a promotional content server of the wagering game system to cause the promotional content server to select promotional content based, at least in part, on the information associated with the promotion trigger event. The operations can further include receiving the promotional content from promotional content server in response to said providing the information associated with the promotion trigger event to the promotional content server, and presenting the promotional content at the wagering game machine.


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