The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 09, 2016

Filed:

Jul. 02, 2014
Applicant:

At&t Intellectual Property I, Lp, Atlanta, GA (US);

Inventors:

Brian Wilson, Liberty, MO (US);

Frank Coppa, Kansas City, MO (US);

Larry Kennedy, Lawrence, KS (US);

Assignee:
Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04N 9/80 (2006.01); H04N 5/76 (2006.01); H04N 21/433 (2011.01); H04N 21/44 (2011.01); H04N 21/81 (2011.01); H04N 21/4408 (2011.01); G11B 27/036 (2006.01); G11B 27/28 (2006.01);
U.S. Cl.
CPC ...
H04N 5/76 (2013.01); G11B 27/036 (2013.01); G11B 27/28 (2013.01); H04N 21/4334 (2013.01); H04N 21/44008 (2013.01); H04N 21/4408 (2013.01); H04N 21/44016 (2013.01); H04N 21/812 (2013.01);
Abstract

A method is disclosed including but not limited to reading at a multimedia processor end user device, a playback advertising identifier in an advertising video data associated with a trigger detected from a replacement advertising video data, the advertising identifier indicating particular advertising data; logging the advertising identifier with the trigger detected and time of day in an As Run Log at the end user device; and sending the As Run Log to a data distribution system server.


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