The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 26, 2016
Filed:
Sep. 29, 2009
Armando P. Stettner, Westford Lane, MA (US);
Donald Gene Archer, Euless, TX (US);
Harpal Singh Bassali, San Francisco, CA (US);
Dolapo Kukoyi, Irving, TX (US);
Michael P. Ruffini, Methuen, MA (US);
Armando P. Stettner, Westford Lane, MA (US);
Donald Gene Archer, Euless, TX (US);
Harpal Singh Bassali, San Francisco, CA (US);
Dolapo Kukoyi, Irving, TX (US);
Michael P. Ruffini, Methuen, MA (US);
VERIZON PATENT AND LICENSING INC., Basking Ridge, NJ (US);
Abstract
A multimedia client receives, over a subscription multimedia network, television content for presentation to a viewer, where the television content includes an advertising break and identifies a keyword associated with the television content. The multimedia client sends, over the subscription multimedia network, the keyword to an advertisement server and receives from the advertisement server, an advertisement corresponding to the keyword. The multimedia client then provides, for display to the viewer, the advertisement within the advertising break.