The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 31, 2016
Filed:
Jun. 12, 2013
Google Inc., Mountain View, CA (US);
Linus Page Chou, San Francisco, CA (US);
Jacob Burton Matthews, Chicago, IL (US);
Paul Baker, Chicago, IL (US);
Jonathan Klem, Oak Park, IL (US);
Jige Yu, Northbrook, IL (US);
James Hyunsoo Koh, Chicago, IL (US);
Maciej Henryk Babinski, Chicago, IL (US);
Google Inc., Mountain View, CA (US);
Abstract
A system and machine-implemented method for providing effectiveness indications for social networking activity including receiving a request to provide an effectiveness score, identifying a plurality of actions performed with respect to the social networking activity by one or more other users exposed to the social networking activity, determining the total number of unique users performing the action, calculating an activity score for the social networking activity based on the determined number of users, determining a number of the users exposed to the social networking activity, calculating an effectiveness score for the social networking activity based on the total activity score and the number of users exposed to the social networking activity, wherein the effectiveness score comprises calculating the effectiveness score at least in part based on a ratio of the activity score to the number of the users exposed to the to the social networking activity.